
We plan to launch our range of Inter profiles and offer our customers the option to buy our product in a mid-size range, providing protection for their wheels at a lower cost. We will offer this solution through retail sales and through our network of 5 Star Fitters and independants.


Introduced Hybrid Fleet

April 5th, 2019
An update for our partners…
We’re delighted to announce that we will be supplying AlloyGators in selected Peugeot, Citroen and DS dealerships throughout the UK.
Our carefully selected team of keen motorsport enthusiasts are driven by a genuine passion for our product and a desire to deliver a high quality, durable and stylish product to our worldwide markets.
We have forged strong relationships worldwide with well-established, respected organisations who believe in and support the rapid growth in demand for the product and value its position as the market leader. We have partnered with PSA because they share our vision and we are thrilled to be able to offer Peugeot, Citreon and DS customers a tried and tested wheel protection system to help them protect their vehicles.


AlloyGator, an award winning alloy wheel protection specialist based in the UK have obtained official, certificated approval from TÜV SÜD and The Czech Ministry of Transport Technical Service for their AlloyGator alloy wheel protectors.
AlloyGators are an award-winning alloy wheel protection system that vastly reduces the risk of wheel damage. The patented wheel protection system fits between the wheel and tyre and is designed to protect alloy wheels against kerbing and pothole damage.Exclusive Set of Silver AlloyGators
The company have enjoyed year on year growth since their launch in 2010 and currently have over 35 distributors across the world, including partners in the UAE, the USA, Canada and much of Europe and Asia.
Curt Rathbone, the Managing Director at AlloyGator said: ‘AlloyGators are a proven, superior solution to alloy wheel protection. Obtaining TUV approval across Europe has always been a goal for us. We’re pleased to kick off our European growth strategy by securing a strong distribution partnership and TUV approval in Czech. We continue to grow our international customer base and to work closely with our global partners to supply the best in wheel protection to drivers worldwide.’
TÜV SÜD
TÜV SÜD are an international regulatory compliance management company who offer a comprehensive range of automotive homologation services that enable businesses to obtain approval for vehicles, systems and components in various countries throughout the world. Automotive features, equipment and accessories are subject to rigorous testing and AlloyGator wheel protectors have been proven to excel under specialist testing in various conditions.
You can view the full TUV report here.

Launched parthership with EURO REPAR

We pioneered our 5 Star Fitting service which allowed us to partner with trade members to offer a much more robust service to our customers.

We have a sales presence in over 35 countries and a worldwide customer base. We are continually working towards making our leading wheel protection system available to drivers all over the globe.

AlloyGator snaps up Global Media Award at the 2017 SEMA show
• AlloyGator secures prestigious Global Media Award at the 2017 SEMA show
• The alloy wheel protection system takes honours ahead of nearly 3,000 product entries
• The product receives recognition for its mass appeal to global consumers
Leading alloy wheel protection specialists, AlloyGator has snapped up a 2017 Global Media Award at this year’s annual SEMA Show in Las Vegas, the premier automotive specialty products trade event in the world.
The company was selected ahead of nearly 3,000 product entries, by a panel made up of 34 leading journalists from around the world, in recognition of their potential mass appeal to consumers in countries outside of the United States.
“The response to the AlloyGator protection system around the world has been absolutely fantastic and for it to win a SEMA Global Media Award is a real honour,” comments Curt Rathbone, managing director at AlloyGator. “Our dedicated and skilled network of distributors and fitters across the world has made it possible for us to take this product global and we intend to carry this momentum forward into the future and continue to expand into new territories.”
AlloyGator used this year’s SEMA show to unveil its new larger profile alloy wheel protectors. Fitting alloy wheels 12” – 24” in diameter, the new AlloyGators are ideally suited for SUV’s and supercars which tend to have larger wheel rims.
What’s more, as a result of four new colour launches this year, including gold, bronze and glow in the dark, AlloyGator now offers the super-tough nylon rim protectors in a selection of 15 colours, meaning that drivers can now customise whatever car they drive to their individual style.
“The idea of customisation and personalisation has been growing throughout the world,” said Linda Spencer, SEMA director of international and government relations. “Our goal is to have media experts from around the world determine which new products are likely to succeed in their home markets. The automotive speciality-equipment market is made up from enthusiasts who are passionate about their hobby, and so it’s exciting to see how their love for cars, trucks and SUV’s is impacting those throughout the world.”
While AlloyGators can be fitted by motorists themselves, they provide workshops with an ideal opportunity to generate incremental revenue through the additional labour sales needed to fit the protectors, along with increased parts sales and healthy margins on the product itself. To find out how to become a distributor of this award-winning product visit www.alloygator.com or call 01527 909801.











Our AlloyGators underwent robust MIRA testing and in March 2010, AlloyGator began trading with our Original Profile. Profiles were available in 7 colours.





